Trust us, you’ve already seen our work…
Maybe you were on one of your favorite sites? (Eventbrite, Yelp)
Maybe you used us to find or start a new job? (LinkedIn, Carta)
Maybe you used the infrastructure that makes the internet work? (Cloudflare, PlanetScale)
Since 2017, Crescendo has helped hundreds of technology businesses grow through better monetization strategies.
Ian H. Clark founded Crescendo to help growing software and internet companies monetize their products.
For more than a decade, he has helped hundreds of software companies as an advisor, manager, and investor. He most recently ran the Monetization Strategy practice at Alpine Investors. Before that, he was the head of pricing at Evernote, and an investor with Contrary Capital and Array Ventures.
He is the author of Monetization, and his work has been featured in case studies by the Harvard Business Review.
Ian received his BA from Harvard, his MBA from Stanford, and first learned the nuts and bolts of pricing at Simon-Kucher & Partners, the largest pricing firm in the world.
When he’s not thinking about pricing, you might catch him on stage with the Boston Symphony Orchestra or at the dog park with his dog Cali.
Amazing clients have allowed us to produce work we are proud of.
